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ydelser - strategi

Strategies must be easy to execute

However beautiful the strategy, you should occasionally look at the results, Winston Churchill once eloquently put it. Even though this quote is old, it still holds truth. Far too often, lengthy and expensive strategies gather dust on the shelves of executive offices without being effectively implemented and measured.


Behind any good press activity lies a strong strategy

Our mantra is that good strategies must be easy to execute; otherwise, they will never create the good results they were meant to. Successful strategic work will get everyone to work in the same direction towards the same goal.

At propr, all good PR always begins with a strong strategy. Whether it is a major campaign aimed at new mothers, or a short business story, expect us to be in control of everything from audiences and messages to the editorial workflows.

If you need a strong media plan or a more comprehensive strategy, then contact us and find out how we can best assist you.

See examples of some of the strategies propr has developed:
Sennheiser: A global challenge
Chaplon Tea: Exclusive Danish teas made ​​visible
Region of Southern Denmark: Life important communication